November 25, 2008 by The Maven  

Filed under N.Y., business/endorsements, celebrity, fragrance

Tags: Diddy

Diddy celebrated the premiere of his new Times Square “I Am King” billlboard for his new fragrance at the Dream Hotel in New York. Read more

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October 3, 2008 by B. Jones  

Filed under business/endorsements, celebrity, fragrance

Tags: Halle Berry

As told by WWD, the ultimate “Cover Girl” Halle Berry has plans to launch her latest project – Halle by Halle Berry Read more

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August 8, 2008 by B. Jones  

Filed under business/endorsements, celebrity, fragrance

Tags: Diddy, Macy's, Nas, Will Smith

In 1999, Nasir “Nas” Jones came into his roots of royalty by releasing I Am … The Autobiography album; Read more

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August 7, 2008 by B. Jones  

Filed under celebrity, fragrance

Tags: Erykah Badu, Tom Ford

As the face of Tom Ford’s White Patchouli women’s fragrance, soul sistah Erykah Badu graces Read more

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July 22, 2008 by The Maven  

Filed under celebrity, fragrance, pictures

Tags: Daniel Askill, Dior, Jude Law

Actor, Jude Law models for the latest Dior Homme Sport fragrance ad campaign. Read more

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March 27, 2008 by The Maven  

Filed under N.Y., celebrity, fragrance, premieres/release party

Tags: Kimora Lee Simmons

Kimora Lee Simmons launched her new fragrance Baby Phat Fabulosity last night at New York Palace. This oriental floral-fruity fragrance is created in cooperation with Givaudan and arrives in stores in April. Read more

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